Be Connected With Levi's (Technology & Fashion Fusion)



Ever since Prada launched their phone last year, the line between fashion and technology has been blurring. Now, Levi's Accessory Collection has got in on the action, with a slick, steel mobile phone of their own.

Presented in a sturdy riveted steel casing and with a unique detachable chain, the phone will be available in metallic silver, black and brown copper, with shiny or matte options. Under license by the Paris-based ModeLabs Group, it will be available in selected stores from September, and includes:
  • MP3 player
  • 2 mp camera
  • a Levi's custom-designed graphic interface
  • a mirror screen .

'As pioneers of the connection between fashion and technology, we wanted to create an accessory that combines design aesthetics with consumer needs', said You Nguyen, Senior Vice President of Levi's Product.

Here are the images of the Prada's and Levi's phones. Compare and contrast:



Sources: 1, 2

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